What is an Identifier?

Identifiers are the way White Cup BI groups together and sub-divides information in its hypercubes.  They generally match the names used in your ERP.  Examples would be Sales Rep, Warehouse, Product Category, etc.  The Identifier is used to display data on reports.

Every White Cup BI report is made up of a grid which contains horizontal rows and vertical columns.

The vertical columns in White Cup BI reports are populated with accumulators.  These are the values White Cup BI has collected or calculated from the data within your ERP.

The horizontal rows in a White Cup BI report are  broken down by identifiers.  These are the logical buckets used to sub-divide the accumulators.  In this example, the horizontal breakdown is based on a Location identifier.

Identifiers are part of each hypercube's configuration.  Not all hypercubes have the same identifiers, but when possible the same identifier is called the same thing across all of the hypercubes.

How the identifiers are arranged and which identifiers are available for further exploration under the previous identifier is called a drill down path.  These are also part of the cube configuration.

The company totals are displayed in the top row (1), and the individual Location totals are displayed in the rows beneath (2).  

To gain a deeper understanding of these numbers, we can drill down by another identifier within the hypercube and break them down further.  That is to say, we can further sub-divide the numbers by another identifier.  In this case, we'll use Product Group.
 

For more about navigating drill down paths, see the article called "Modifying the Drill Down Path".